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Your Local La Crosse Independent Insurance Agency

Preferred Insurance Agency specializes in auto, home, flood, business, and life insurance.

Licensed in Wisconsin, Minnesota, and Iowa

Based in La Crosse, Wisconsin, Preferred Insurance Agency is an independent insurance agency offering auto, home, flood, business, and life insurance. We are licensed in Wisconsin, Minnesota, and Iowa.

Our agents are dedicated and pride themselves on providing our customers with excellent customer service. Our reviews speak to themselves regarding our customer service, with us having over 130 reviews on Google.

Stop by our office or give us a call (608) 881-6566 and see how we can help you get the coverage you need.
Read what satisfied customers have said about Preferred Insurance Agency.
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Find Out How Much You Can Save Today

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Auto Insurance

Paying too much for auto insurance? With our flexible coverage options and expert service, you’ll know your vehicle is getting the best protection possible.
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Home Insurance

Your home is your greatest investment, but you shouldn’t have to break the bank to insure it. Find out how much we can save you on your homeowner policy today.
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Flood Insurance

Flood Insurance

A flood insurance policy also reimburses you for the work that you and other family members did to sandbag your homes, move furniture and remove debris.
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Business Insurance

As a business owner, you have enough on your mind without having to worry about your insurance needs. Let us find the best coverage at the best rates for your business.
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Recent News & Updates

Community: What is There to Do on Halloween in the La Crosse Area?

Posted: October 20, 2021

The La Crosse area has much to offer its residents with the bluffs and the river to enjoy in the summer, and now we can enjoy the crisp fall air and beautiful colors of the trees, but what is there to do on Halloween in the La Crosse Area. Well, in an effort to give back to the community we've created a guide to The...

Can I Repair My Own Vehicle After Filing an Auto Insurance Claim?

Posted: October 8, 2021

Some drivers out there may have the skills to do their own auto repairs and may want to save money on repair expenses after an accident where the vehicle is destroyed or damaged. So what should you do after an accident and you have filed an auto insurance claim? Are you able to repair the vehicle yourself? In this article we'll explain if this is...

Summer Is Here: Protect Yourself with Boat Insurance

Posted: July 14, 2021

Summer Is Here: Protect Yourself with Boat Insurance Summer is in full swing and it’s that time of the year when Wisconsin comes alive with fantastic outdoor opportunities. People especially look forward to spending time on their boats on the thousands of lakes across the state. You can cruise the lakes and rivers for hours on your boat. Or, if you are a water sports...

Does Wisconsin Homeowners Insurance Cover Outdoor Structures?

Posted: May 3, 2021

Does Wisconsin homeowners insurance cover your outdoor swimming pool and other structures damaged by Mother Nature? Mother Nature is so unpredictable. You never know when a natural disaster like tornados, storms and floods may strike. Any form of natural disaster can end up wreaking havoc on your property. When severe, it can end up damaging things you didn’t expect, like decks, fences, piers, docks, swimming...